Tissot Watches

Founded by a father and son in 1853, Tissot produces quartz, mechanical, and even T-Touch watches whose functions are activated by touching the bezel. A leader in the affordable Swiss watch category, Tissot is owned by the Swatch Group. It is well known for the Rock watch that it unveiled in the 1980s, whose case was made of rock from the Swiss Alps. Today, Tissot’s best-selling lines include the aforementioned T-Touch, the Seastar Chronograph, the SuperSport Chronograph, and an impressive Heritage line – with most watches retailing for well under $1,000.

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History of Tissot

Tissot, a renowned Swiss watchmaker, boasts a storied history that spans over a century and a half. Established in 1853 in Le Locle, Switzerland, by Charles-Félicien Tissot and his son Charles-Émile, the company began its journey with a commitment to quality and innovation. Tissot’s early years were marked by the production of pocket watches, which were well-received for their exquisite craftsmanship and precision.

The brand’s reputation continued to grow, and by the late 19th century, Tissot had expanded its operations to the Russian Empire and the United States, demonstrating its global ambition and appeal. In 1915, Tissot merged with Omega to form the SSIH group, which later became the Swatch Group, solidifying its position within the Swiss watchmaking industry.

In the modern era, Tissot continues to uphold its legacy of excellence while embracing contemporary trends and technologies. The brand’s product line encompasses a wide range of watches, from classic and elegant timepieces to sports watches and cutting-edge smartwatches, catering to a diverse audience of watch enthusiasts.

Tissot’s rich history is a testament to its enduring commitment to quality, innovation, and precision. The brand’s ability to seamlessly blend tradition with modernity has cemented its status as a global leader in the watchmaking industry, and its timepieces remain popular with watch lovers around the world.

Innovation

Throughout its history, Tissot has been at the forefront of innovation, introducing several groundbreaking advancements in watch technology. Notably, in 1985, Tissot unveiled the Tissot RockWatch, the world’s first timepiece crafted from granite. This innovative approach to watchmaking exemplified Tissot’s willingness to push the boundaries of traditional design and materials.

Official Timekeeper

Tissot is the official timekeeper for a diverse array of sporting events. The brand has been associated with various disciplines, including cycling, motorsports, and basketball, and its precision timekeeping has been integral to the success of these events.

Who Owns Tissot?

Tissot is owned by the Swatch Group, a Swiss company, and has been part of the group since 1983.

Fun Fact

The Tissot T-Touch watch, launched in 1999, was the world’s first tactile watch, featuring touch-sensitive sapphire crystals that enable users to control functions like a barometer, altimeter, and thermometer with a simple touch. This innovative timepiece combines Tissot’s watchmaking expertise with cutting-edge technologies, reflecting the brand’s commitment to innovation and precision. The T-Touch collection has since expanded, with models like the T-Touch Expert Solar and T-Touch Lady Solar offering an impressive 25 functions. The T-Touch watch has been widely praised for its multifunctionality and ergonomic design, making it a versatile and essential timepiece for various activities, whether in urban, mountain, or sea environments.